Online Retailing Case Study Example | Topics and Well Written Essays - 750 words

Online Retailing - Case Study Example Dell Inc makes direct sales or direct marketing in the market place so as to keep up with the pace of the competitors. By these means, Dell ha managed to follow up the changes in the customer preferences and the change in technology and as a result, the company has managed also to build a long term customer firm relationship hence increasing customer confidence and satisfaction, consumer loyalty and client profitability in a price valuable way, Dell (1999). The success of Dell Corporation is based on successful research in market segmentation, positioning and other aspects of business success. Successful segmentation has placed Dell Inc at an advantaged position with the opportunity to make moves towards every client in each segment and to enhance customer relationship. Market segmentation is the foundation of Dell marketing operations, and through these segmentations, the Dell Corporation establishes its positioning and changes its offers for every segment's client. Segmentation is significant constituent of virtual integration with clients, and the finer the segmentation the better it is for the company to predict the client needs and timing, Dell (1999). Coordination between suppliers and other aspects is enhanced by coordination of flow of strategic This is the client relationship manageme... in view of the fact that what the company does is an ideal example of direct marketing (Huff et al 2000). Through extensive research, Dell Inc was able to prepare this project. Through these connections, the market share has greatly increased and the major contributors to thus success are; Customer Relationship Management and Direct Marketing (online retailing). Relationship Marketing The operations of Dell are based op three important aspects of marketing and segmentation. This enables the execution of a relationship marketing strategy. They are; Small enterprises and Home customers, Larger corporate clients (Relationship Customers) and the public sector. It has been the tradition of Dell using the terminology 'relationship marketing' to define its segmentations (Huff et al 2000). For this reason, each segment is treated differently and customized to the specificity of their needs. Marketing Communication Dell Inc uses two main communication modes in its marketing strategy that is; the internet and calls. During operations, sales and telephone services are allocated to the representatives of the departments to individual relationship customers, while every sales representative is committed to on one client, Dell Computer Corporation Annual Report (2002). On record, employees worked extra hard to maintain Boeing's 140 000 personal computers. Their websites are customized to ensure faster and reliable communication between the company and customers in terms of placement of orders, and are on line 24 hour a day. The Information Technology department has improved other functions like support, accounting and planning module to assist clients. Conclusion Immediately after Dell adopted

Human Resource Development Essay Example | Topics and Well Written Essays - 1500 words

Human Resource Development - Essay Example Comparative analysis of two academic articles is the main thrust of this paper. Workplace or Individual development in learning organization is the common argument of these two articles. The development of HRD theory and practice will also be discussed. Comparative Analysis First Article. According to Alkire (2002, p.182), â€Å"One fundamental reason for serious account of dimensions is to give secure epistemological and empirical footing to the multidimensional objective of human development.† This is the reason why there are several dimensions mentioned in the first article. HD framework is important for HRD considering that the latter is expected to handle the human capital of the organization, and it is the responsible department that will oversee the development of individuals (Laird, et al., p.7). This concept is also justified through Sen’s capability approach, Finnis’ notion of human flourishing and dimensions of development. As described by Alkire (2002 , p.184), Sen’s capability approach is one of the developmental approaches that refers to freedom as to what the individual prefers. Sen resisted further that his approach is all about the many capabilities an individual possessed which can be used in the development process. The Sen’s and Finnis’ approaches are somewhat related in terms of values and reasons for actions. The human flourishing approach of Finnis is all about the basic values that â€Å"provides standards for choice and action because the integral directiveness of basic practical principles enables us to identify intermediate moral norms that exclude ways of choosing that are incompatible with a will towards integral human fulfillment† (George, 2004, p.271). The argument in the article constituted on how these... This paper stresses that authors of the two articles both conveyed different theory development, and the ways of developing varied from each other. The first article is concerned about problem-solving theories not just within the corporate sector or individual development but also in the global perspective. In fact, its definition of HRD involved the whole humanity and the public good. On the other hand, the second article is focused on the problem-solving process within the boundary of merging organizations. The argument lies in the public and private corporations and data from NHS. However, the intersecting point of two authors has meet when they talked about training and development, culture, and values. The arguments of the first article are justified by presenting theories while the basis of the second article is through the conduct of research. Both of them explained the importance of human development framework in the field of human resource development, and the outcome has be en successful. This report makes a conclusion that the first article is using different approaches and arguments that will serve as a guide to the reader. It also managed to define terms that are in broad context particularly the given approaches. The arguments are clearly defined and examples are best illustrated. However, the human resource management literature review of the article is not thoroughly explained, and some of the presented theories are omitted. The article is addressing different arguments but not all of them are discussed. The relationship between HD and HRD are not clearly answered particularly in the part of conclusion. Human Resource Development Essay Example | Topics and Well Written Essays - 3500 words Human Resource Development - Essay Example This required recruitment of line managers with defined technical skills and hence developing new skills became mandatory. The management became aware that the changes implemented over the recent years have altered the nature of the company. To cope up with these issues, a new human resource manager has been appointed who plans to initiate the learning and training programmes for the employees to enhance their organizational performance. The company’s induction programme lasts for two days and covers topics such as the history of the company, mission statement, organizational objectives, company ethics, rules of the organization and human resource policies (Basadur, Wakabayashi and Graen, 2008). The objective of the study is to compare different learning styles, explain the role of learning curve and access the contribution of learning styles and theories in scheduling and designing a learning event for the company’s workforce. The aim of the study is to compare the tra ining needs of the staff of Green and Company, review the success of the evaluation of training event in the company. Learning curve refers to the geometrical progression which discovers that there is a gradual decrease in cost for achievement of a given repetitive operation as the similar operation is steadily repeated. The quantity of decline will be less with every successive unit manufactured. The decision curve slope is expressed in percentage (Hayes and Allinson, 2011). This curve is a measure of experience gained in production of a product in an organization. Along with more production of units, individuals involved in the manufacturing process become more efficient. It proves to be very effective in the manufacturing industries and where the task is repetitive in nature with same equipments and tools such as in Green and Company. Green and Company can use the learning curve theory for setting standards in the learning

Hinduism Practices and Beliefs

Hinduism Practices and Beliefs Charla Y. Jacobs A Glimpse into the Unfamiliar: Hinduism Hinduism is a religion that is multi-faceted. It is polytheistic; meaning its followers believe in many gods. Along with this religions many facets, there are also numerous sacred elements that its followers observe and practice. This religion even entails followers worshipping different gods (idols), during the same worship service. Because of Hinduism’s many details, I wanted to observe and experience its worship services and beliefs. I chose to visit BAPS Shri Swaminarayan Mandir Temple located in Lilburn, GA. A Mandir is a Hindu place of worship, considered to be a spiritual haven and a place of phenomenal peace. It is also viewed as a center of vibrant cultural, social and spiritual activity. Hindu religious services have many different practices/rituals, numerous overt elements of religious expression and the congregation is extremely involved in the service. Hindu religious services have many different practices and rituals. Before visiting the temple, I called to get information about visiting hours, specific dress codes/service attire, as well as whether or not any of the service would be presented in English. After being told that the services are conducted entirely in the Hindu language, I knew I needed to do some outside research of my own, specifically as it relates to Hindus’ practices and rituals. Hinduism is considered to be one of the oldest religions in the world, as it has no known founder or creator, such as that of Christianity, Buddhism and many other religions. Because of its many varied expressions of worship and beliefs, many people think that Hindu practices and beliefs are individually customized. While conducting my research, I learned that Hinduism has four main denominations – Saivism, Shaktism, Smartism and Vaishnavism. When I called the temple to inquire about rules and regulations for visitors, I was informed that the temple only allowed visitors on certain days and times. The day of your visit, determines the type of worship service you will observe/experience. My visit was on a Thursday, and from what I could determine, the worship service seemed to focus on the Smartism denomination. Smartas as followers of this denomination are called, worship god (the supreme being) in one of six forms. Ganesha, Sakti, Vishnu, Siva, Skanda and Surya. Because smartas accept all the major Hindu gods, they are known as nonsectarian and liberal in their beliefs. They follow a meditative path hat is thoughtful and philosophical, encouraging human beings oneness with god through understanding his/her nature. From what I could gather/understand during the service, the gods/idols being worshipped could have been either male or female. Hindu worship services seem to explode with numerous, overt elements of religious expression starting with the landscaping of the temple grounds, to the astounding architecture of the temple itself, all the way to the artwork and interior design of the temple – nothing short of amazing! One of the most beautiful places I’ve ever seen in my life! I drive by this temple every afternoon on my way to school or on my way home from work. It is a very, large, beautiful and gated structure, appearing as if it was taken out of India and dropped into its present location; so I guess you could say it really gets lots of passerby attention because it looks as if it doesn’t belong in this country! During my research I learned that this temple, the Baps Shri Swaminarayan Mandir was opened in August of 2007, after only 17 short months of construction. It is composed of three types of stone (Indian pink sandstone, Italian marble and Turkish limestone). Over 34, 000 pieces were carved by hand in India and shipped to the USA, to be assemble in Lilburn, GA; much like a giant, 3-D jigsaw puzzle. Upon entering the temple, with its lush carpet of many beautiful, rich colors, I noticed that there were no chairs. Everyone was expected to sit on the floor, in a seating apparatus that resembled a chair without legs, but did provide support for your back. The women were dressed in Saris (decorative robes/gowns) were seated separately from the men, who were dressed in robes of navy blue and black. Unlike Christianity, I did not witness any physical display of fellowship, like hugging and/or handshaking, as is customary in Christianity and many other religions. There were six very beautiful and ornately decorated statues that sat maybe two to three feet apart on a large and extremely beautiful, decorative altar/stage with colorful flowers and plants, as well as different, richly-colored materials and wall hangings. After I removed my shoes, I was lead to a visitors’ area, as non-Hindu believers/visitors were only allowed to observe from a distance on this particular day. Also, there is/was an $11.50 cost associated with visiting this temple. That in itself is very different than my own belief, which is Christianity. I’ve never been charged an admission fee to visit any church, nonetheless, I was very curious. My research also revealed that the Hindu worship service is known as Puja,  meaning adoration. The service started off very quiet, with only soft music playing while the worship leader, known as the Pujari, purified himself by washing his hands, feet and face with what I assume was holy water. He then begins to chant, along with using many different hand gestures and singing what appeared to be hymns to the six ornate statues/gods that are on the stage. He proceeds to lay various gifts such as food, oils and perfumes, as what I presume were offerings in front of each statue/idol. There are also bells being rang in the midst of all this activity. I understood this to be the way Hindus beckon the deities/gods to come and dwell among the people in the service. And then there was the lighting of many candles and oil lamps, as well as some sort of holy water being poured over the statues. While all this is going on, the congregants/worshippers are bowed down or lying prostate in prayer. All of this lasted for about  45 minutes to an hour. The Pujari then reads from a group of sac red Hindu writings known as Vedas (subchapters), which comes from a Hindu Bible, which is called the Shruti for about 30 minutes. The congregation is extremely involved in the service; even more so after all of the  Ã¢â‚¬Å"ritualistic† and formal parts of the service are concluded. After the reading from the Shruti has been completed, the congregants/worshippers rise from their seated and praying positions. They begin to dance and sing, while lots of loud and festive music is being played, some from instruments that I didn’t recognize – seemingly the music consists of horns, symbols, bells, drums and Hindu chanting. Because the practice/religion of Hinduism is so varied and multi-faceted, there is so much more to experience and learn about it than just one visit will allow. I did not like the fact that I had to pay an admission price to visit a place of worship. That part alone, was sort of a turn off and made the whole experience seem unreal as far as worship services go. However, the surroundings, in and outside of the temple were so beautiful that it did evoke a sense of peace, calm and balance that may not likely be found anywhere else. I would definitely consider visiting on another day of the week where visitors may be a more participatory than observatory part of the service.

We Must Promote Literacy in Florida :: Argumentative Persuasive Argument Essays

We Must Promote Literacy in Florida Should more be done to promote literacy in the state of Florida? The ability to read and write effectively is the most efficient tool a person can have. Out of all the subjects in school, reading should be emphasized above all. Children are spending too much time in front of the TV and not enough time in front of a book! According to the TV Turnoff Network, the average child watches 3 hours and 46 minutes of TV a day, that’s more than 52 days of non-stop TV watching per year! Actually, the average child spends more time watching television than in school. Yes, children today are not spending nearly as much time reading and writing as they should be, but why is this a problem? Studies from the Kaiser Family Foundation show that the average child, between the ages of two and eighteen, spends almost twenty hours a week glued to the television screen, compared to the five hours he/she spends reading for fun. More than 60% of American families have more than three TV’s in their household, encouraging their children to grab the remote instead of a book. In the United States, the number of videos rented daily is six million, whereas the number of public library items checked out daily is three million, as said by the TV Turnoff Network. What did people do for fun before televisions could be found in every room? They read! Because of recent technology, the emphasis has been put on reality TV shows and computer games, rather than a good book. Although technology is very beneficial to today’s society, a plan must be devised to promote literacy in the state of Florida. Something must be done to promote literacy in the state of Florida! In today’s world, where the television and computer consume people, children should read more novels, which help to develop the brain.

“How to Tame a Wild” Tongue Essay Essay

In paragraphs 27 through 34 of Gloria Anzaldua’s essay â€Å"How to Tame a Wild Tongue†; she subtly conveys her own disgust at the invariable destruction of her Chicano culture by using the rhetorical strategies of organized syntax, narrative flashbacks, and the incorporation of her â€Å"native tongue†. Between paragraphs 27 and 30, the syntax conveys Anzaldua’s deep emotions about her lingual identity using mostly balanced and declarative sentences. The perfect balanced in noticed in excerpts such as â€Å"Until I can take pride in my language, I cannot take pride in myself. Until I can accept as legitimate Chicano Texas Spanish, Tex-Mex, and all other languages I speak, I cannot accept the legitimacy of myself†. In a series of staccato complex sentences Anzaldua further describes her longing for lingual acceptance by stating â€Å"I will have my voice: Indian, Spanish, white. I will have my serpent’s tongue – my woman’s voice, my sexual voice, m y poet’s voice†. By organizing her sentences in this way, she draws the reader’s attention to the fact that she is virtually unable to accept herself without her own language being accepted as it is a part of her. In this way the reader is able to sympathize with the author’s lack of self-realization and is able to more fully understand the author’s indignation with the dissection of her mother-tongue. Anzaldua employs the useful tactic of a narrative flashback to further instill an empathetic emotion in the reader. She recounts her â€Å"stunned amazement† upon reading her first Chicano novel â€Å"City of Night†. Soon after that she is exposed to more Chicano literature an even poetry, and with each exposure she gains â€Å"a feeling of pure joy† and â€Å"a sense of belonging†. Here, she targets a the basic human emotion of wanting to be accepted among a group for who we truly are as opposed to what others want us or think us to be. Such a plea for acceptance is an easy concept for the reader to relate to, and thus this method serves to draw the reader into the author’s personal predicament and promote her feelings of resentment at the degradation of her â€Å"native† culture. The author does a wonderful job of incorporating her own language into the essay as a whole. She does so in a way that, even non-Spanish speaking  readers, can understand the gist of the message she is trying to convey. Also by integrating her native language into the essay she expresses its importance to her. In lines such as â€Å"People who were to amount to something didn’t go to Mexican movies, or bailes, or tune their radios to bolero, rancherita, and corrido music†, Anzaldua is not obligated to translate the last three words as the context of the passage reveals the basic meanings of those words to an acceptably understandable degree. Her incorporation of her language is almost seen as an attempt for her to personally save or even resurrect the language that she prefers most and wishes others would accept as justifiable so she herself can come to realize her own legitimacy. Throughout her essay, Anzaldua keeps to her course of trying to express her sadness at her cultures disassembling through several rhetorical devices, notably those of syntax, flashback, and by including the language she is most comfortable with. With these tactics she is able to better reach the average reader on a personal level and to gain their empathy in her hopes of preserving/reinstating her disappearing culture.

Does Breaking a Law Makes a Criminal? Essay

To judge whether breaking a law makes a criminal, first we must define the terms law and crime. Every society makes and enforces laws that govern the conduct of the individuals. Without law we cannot live. Laws maximizes our individual right, facilitate the orders of our society, and it keeps peace in our civilization. The violation of those duties that he or she owes to society and for the breach of which the law provides is defined as a crime. Breaking the law does not always constitute criminality. Law is created within the ethical realm of human’s principles, therefore laws fluctuates as our perception changes. To answer our question whether breaking a law makes a criminal, we must examine further to see if the action committed is incriminating by the criminal intent. Most crimes require criminal intent. Two elements must exist before a person to be found guilty of an intent crime and be label as criminal. First, the person must have actually performed the criminal act. For example, killing of someone without legal justification is a criminal act. This is because the law forbids person from killing on another. Criminal act is not always an action people take. A person can be a criminal for not acting. For example, if a taxpayer who is under a legal duty to file income tax returns and pay income tax, failure to do so will result in a criminal act. Second, to be found guilty of an intent crime, the accused must be found to have possessed an evil intent to do harm. For instances, assault and battery are usually consider an evil intent because the perpetrator intends a specific result with the purpose of doing harm to another. To further complex criminality, we should also examine non-intent crimes. Sometimes non-intent crimes can also result in a criminal act. Non-intent crimes are often imposed for reckless or grossly negligent conduct that causes injury to another person. For example, the crime of involuntary manslaughter is a non-intent crime. If a person was driving 55 miles per hour while in a 35 miles per hour zone and the driver cannot stop his car at a red traffic light, enters the pedestrian crossing, and kills a pedestrian. He is guilty of the non-intent crime of involuntary manslaughter. Whether breaking a law makes a criminal, it all depends on one’s perception. These laws exist because it lays general rules that organize the society. The primary intent is to protect and forbids people from engaging in certain undesirable activities. And what is â€Å"correct† is based on morality and ethics. Law is discovered by humans through the use of reason and choosing between good and evil.